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Certificate Course: Social Media Strategies in Health Care

Learn how to create impactful health care content, build your brand on LinkedIn, and leverage doctor-led podcasts and influencer campaigns in SHSMD’s Social Media Strategies Certificate Course.

Leveraging AI in Health Care Marketing and Communication

 

Social Media Toolkit: Health Care Strategy & Market Development Week

Celebrate Health Care Strategy & Market Development Week on social media!

Health Care Strategy & Market Development Week

Health Care Strategy & Market Development Week recognizes the role in which health care marketing, digital engagement, communications, strategic planning, and business development professionals contribute.

ASHRM Micro e-Learning: Disclosure – Pearls & Pitfalls

Strategies, tools, and practice for risk professionals needed to feel confident in managing the disclosure process.

Can We Talk? Communication Gaps Cause Patient Harm

Learn more about the significance and impact communication issues have in health care, as well as strategies to prevent and remedy those problems before they become malpractice cases.

Best Practices for Implementing Telemedicine

Learn to define and mitigate risks surrounding telemedicine to protect against evolving legal risks and improve the patient experience.

SHSMD Connections 2025

SHSMD Connections 2025 is coming to Dallas, TX! Join us October 12-14, 2025, for the premier event in health care marketing strategy.

HIPAA & Privacy Compliance for Health Care Marketers

Courses
Learn HIPAA, FTC, and privacy compliance essentials for health care marketers in this 4-part live certificate course—stay compliant while executing data-informed campaigns.

Public Relations and Communications in Health Care Settings

The 2025 Public Relations and Communications in Health Care Settings credential course introduces the latest trends, strategies, and case studies designed to elevate your communications expertise. Featuring expert faculty, this interactive series emphasizes a use-case assignment as a cornerstone of learning, enabling you to develop an actionable plan tailored to real-world challenges in your role.