How much should we be budgeting for marketing & communications? What is the right marketing mix?
2022 MarCom survey is now open!
Why Take the Survey?
Prevent budget cuts in your departments. When you take the survey, you are contributing to the industry and will be able to demonstrate your value with actionable data! Backed by the power of Endeavor Analytics, By the Numbers: MarCom empowers users to drive meaningful decisions about MarCom spending by benchmarking against similar health care organizations.
|Download Worksheet||Complete Survey|
- Detailed breakdown of the level of resources (budget and headcount) dedicated to marketing and communication function
- Centralized vs. de-centralized resource distribution/management
- Level of investment on social media tools, reputation management, and advertising
- Spend on diversity, equity and inclusion (DEI) communications and initiatives
Take it to the Next Level: Subscribe Features
Interactive and Shareable | Speed up your benchmarking analysis with these features when you subscribe:
- Easy-to-use filters to slice and dice the data
- Save custom views for future use
- Export to PDF, image files or PowerPoint
- Share the data and give direct access with your colleagues
- View dashboard from desktop, tablet and mobile devices